EM

Eric Meth

Chief Revenue Officer at Surfside

Eric Meth has a diverse work history, primarily in the digital advertising and marketing industry. Eric is currently working as the Chief Revenue Officer at Surfside, a customer acquisition platform specializing in activating and expanding 1st party data for marketing and insights. Prior to this role, Eric was the Chief Strategy Officer at Surfside.

Before joining Surfside, Eric was an Executive Member at Cannabis Collective, where they aimed to support and reinforce cannabis executives in New York. Eric also founded their own company, Garden State Digital, LLC, in 2018.

In 2019, Eric served as the Marketing Committee Lead at the New Jersey CannaBusiness Association. In the same year, they became an Advisor for Chronic, a cannabis branding company focused on helping businesses build strategic brand foundations.

From 2018 to 2020, Eric was the Founder and CEO of Good Harvest Company, which was later acquired by Surfside. Good Harvest Company was a data-focused audience platform for brands to effectively target and reach cannabis consumers.

Prior to their involvement in the cannabis industry, Eric held various senior-level roles at Triad Retail Media, including SVP of Platform Sales, SVP of Product Development & Integration, SVP of Programmatic Sales, and Vice President of Sales. Eric also served as the Vice President of Sales at Halogen Network (later rebranded as SocialChorus) and ShortTail Media, Inc. In 2004, Eric was a Group Sales Manager - iGroup at News America Marketing.

Throughout their career, Eric has demonstrated expertise in sales, business development, product development, and integration, particularly in the retail and cannabis industries.

Eric Meth attended Springfield High School from 1986 to 1989, but did not pursue a specific degree or field of study during that time. Eric then went on to enroll at Syracuse University from 1989 to 1993, where they obtained a Bachelor of Science degree in Advertising from the SI Newhouse School of Public Communications.

Links

Timeline

  • Chief Revenue Officer

    March, 2022 - present

  • Chief Strategy Officer

    February, 2020

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