Ian Smith

Founder at Surreal

Ian Smith is a seasoned branding and marketing professional with over seventeen years of experience in the MedTech sector. As the founder of Surreal, a global strategic branding agency established in July 2007, Ian Smith focuses on delivering impactful brand experiences through a combination of strategic insight and creativity. In addition to leading Surreal, Ian Smith serves as the Director of WhyHyde, a fashion label promoting individuality and diversity. Previous roles include Managing Director at Surreal Creative Limited and Sales & Marketing Director at hpmgroup, where Ian Smith significantly contributed to company repositioning and growth. Ian Smith's academic background includes a Master of Arts in Graphic and Printing Equipment Operation from Newcastle University.

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Newcastle, United Kingdom

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Surreal

Brand · Strategy · Thinking. Not merely designers... more brand architects, strategising and positioning our clients to gain competitive advantage through the deployment of creative solutions. But we always start with WHY By asking the why rather than the what, we end up working with, instead of just for our clients. Collaborating from blank canvas to execution, delivery and deployment to truly create 'Amazing'​. Have you asked yourself 'why'​ lately? Perhaps you should...