Aaron Martin

Aaron Martin is the Vice President for Marketing & Communications at Susquehanna University. Aaron has over seven years of experience in higher education communications and marketing, including at the University of Louisiana at Lafayette, where they served as the Chief Communications Officer.

At UL Lafayette, Aaron was responsible for a $2 million budget and retail trademark licensing program of $5 million. Aaron increased licensing royalties 300% to half-a-million dollars annual revenue in four years. Aaron also pioneered the first collegiate licensed beer in the U.S. and grew consumable product revenue.

Aaron successfully grew the communications and marketing team from six employees to 17, and increased diversity among the team. Aaron also improved the university's website ranking and SEO with their CMS-based website development. Under their guidance, the UL Lafayette Facebook page became No. 100 among U.S. universities, and their Twitter presence grew to be in the top 200.

For their accomplishments at UL Lafayette, Aaron was promoted from Director of Communications and Marketing.

Aaron Martin has a Master of Science in Communication from the University of Louisiana at Lafayette and a Bachelor of Arts in Communication from the University of Louisiana at Lafayette. Aaron also has certification from Dale Carnegie Training in High Impact Presentations, FEMA in FEMA MGT-440 Enhanced Sports and Special Events Incident Management, FEMA in FEMA MGT-324 Prevention, Response, and Recovery from Campus Emergencies, and Susquehanna University in Building Inclusive Excellence 2022.

Their manager is Jonathan D. Green, President. Aaron Martin works with Dave Ramsaran - Provost, Mike Coyne - Executive Vice President, and DJ Menifee - VP for Enrollment.