Thera Adam-van Straaten is a seasoned legal professional specializing in intellectual property, marketing, and advertising law. Currently a Partner at Eversheds Sutherland, Thera focuses on soft IP matters, including trademarks, design rights, and copyrights, alongside advertising claims in various sectors such as pharmaceuticals and health. Thera also serves as President of VIEPA and has held leadership positions, including Partner at Kneppelhout & Korthals Advocaten and President of BMM. With extensive experience since 1998 in various esteemed law firms and a solid educational background including degrees in IP law from Grotius Academy and Utrecht University, Thera has developed a robust expertise in IP, life sciences, and marketing law.
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