Henrik Olsson has extensive experience in leadership roles within the media and advertising industries. Currently serving as VD and Kommersiell direktör at Svensk Direktreklam AB since September 2017, Henrik's prior positions include Vice vd and Operativ chef at Media720, where strategic assignments for the media industry were developed. As Kommersiell Direktör at LRF Media AB, Henrik played a critical role in the business plan and strategy implementation until the completion of a structural transformation in mid-2016. Other notable positions include Försäljningsdirektör at Hela Skåne AB, a consultant role at Skånska Dagbladet AB, and Försäljningsdirektör at Aftonbladet, focusing on revenue growth through internal collaborations. Henrik has also served as VD for Riksmedia Sverige AB, where efforts were directed towards establishing a successful and profitable company. Additionally, Henrik has held board member roles in various organizations, such as Impact AB and AdCenter AB.
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