Svenska Spel
Eva Didriksson has extensive experience in performance and brand marketing, currently serving as Head of Performance Marketing at Svenska Spel since June 2017. In this role, Eva oversees the strategic and operational aspects of programmatic buying for Svenska Spel Sport & Casino, ensuring maximum efficiency and effectiveness. Previous positions include various roles at Sveriges Radio, where responsibilities included sports reporting and digital editing, and at Pensionsmyndigheten, providing customer service. Eva's academic background includes a degree in Web Content Management and Front-End Web Development from the University of Borås, complemented by multiple studies at various institutions. Additionally, Eva has a history as an elite floorball player, contributing as an assistant team captain in the Swedish Super League and national teams.
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