Ferdi Basmaci is an experienced Product Manager currently working at Swappie since August 2024. Previously, Ferdi held the position of Product Manager - Growth at Invstr, focusing on onboarding optimization, A/B testing, and lifecycle management. Prior to that, Ferdi was also a Product Manager - Growth at Neo Skola, leading product and marketing growth initiatives and managing P&L for both B2C and B2B learning management systems. Highly skilled in product marketing and digital project management, Ferdi has worked with notable brands such as Vodafone, Coca Cola, and Unilever throughout a diverse career, which includes roles in digital consulting and account management. Academic qualifications include a Master's degree in Marketing Communication Management from Galatasaray University and multiple Bachelor's degrees in Business Administration, Computer Science, and Software Development.
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