Sofia Karlsson

Sofia Karlsson is an experienced marketing professional currently serving as the Marketing and Membership Recruitment Manager at Sveriges läkarförbund since August 2013. In this role, Sofia is strategically and operationally responsible for membership recruitment, developing annual activity plans aligned with the organization's strategic goals and budget. Previous experience includes positions at SKL Kommentus AB as a Marketing Assistant, where responsibilities included creating market communication and supporting procurement consultants, and at LRF - Lantbrukarnas Riksförbund, where roles ranged from Project Leader for public outreach projects to Marketing Communication Manager. Sofia began their career at Sun Design AB and has continuously developed skills in marketing and communications through varied roles across multiple organizations. Educational background includes a Bachelor's degree in Economics with a focus on Marketing from Karlstads universitet and studies at various institutions including the University of Gothenburg and L'Institut Catholique in Paris.