Shirin Aliyar

Executive Vice President at Sweed Beauty

Shirin Aliyar is an experienced executive currently serving as the Executive Vice President at Sweed Beauty since February 2024. Previously, Shirin held multiple leadership roles at Ciceron Group from February 2016 to February 2024, including Co-CEO, Interim Chief Executive Officer, Chief Operating Officer, Head of Sales, and Key Account Manager. Prior to this, Shirin worked in PR at RMPR from August 2015 to February 2016. Shirin holds a Bachelor of Science with a specialization in Marketing from Linnaeus University, where studies took place from 2012 to 2015, and also attended ISEG - Lisbon School of Economics & Management in 2014.

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