Sweett (formerly Sweet Inn)
Roi Schur serves as the Chief Business Officer at Sweett (formerly Sweet Inn) since May 2019, where responsibilities have also included the roles of VP and Director of Business Operations. Prior experience includes leading the Office of Strategic Initiatives at United Family Healthcare from November 2015 to May 2019, overseeing strategic initiatives in a private healthcare context across China. Earlier, Roi worked as a Senior Analyst at Agmon & Co. Rosenberg Hacohen & Co., focusing on litigation, corporate law, and administrative law. Roi holds both a Bachelor of Laws (LLB) and a Bachelor of Business Administration (BBA) in International Business from Reichman University, earned between 2014 and 2016.
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Sweett (formerly Sweet Inn)
Founded in 2014, Sweett (formerly Sweet Inn) is an international, next-generation travel-tech startup disrupting the traditional hospitality industry. Going far beyond traditional home-sharing, the company’s innovative business model takes long terms leases on apartments, transforms them into stylish and upscale ‘smart’ apartments with a full range of personalized services to accommodate tourists and business travelers worldwide. Sweett chose to develop its own proprietary technology to have the complete control and flexibility to innovate its operations and guests’ experiences, optimize and automate task management, communications, and resource allocation. Dedicated local teams operate from central City Lobbies, and a mobile app allows travelers to reach a team member anytime via chat, order personalized services, and view local tips tailored to their apartment location. As both the leaseholder and exclusive property manager, Sweett entrusts in-house interior designers with the unique decor of each apartment, customized to reflect the vibe of its neighborhood. For more information: www.sweett.com