Amanda Nettboy is an experienced digital marketing specialist with a strong background in B2B and B2C e-commerce, brand marketing, and digital acquisition strategy. Currently, at Swell Marketing Partners LLC, Amanda leads digital strategy to enhance marketing sites and optimize user experience. Previously, at American Express, Amanda held senior managerial roles in digital acquisition marketing and SEO, successfully increasing conversion rates and driving significant revenue growth through strategic testing and collaboration. Past experience includes managing multi-channel strategies for clients at Tribal Worldwide and mcgarrybowen, where Amanda developed digital content and optimized media campaigns. Amanda holds a Master of Fine Arts in Writing and Producing for Television, a Master's in International Business, and a Bachelor's in Advertising.
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