Swisher
Elizabeth Cannon is an accomplished Marketing Insights and Analytics Manager at Swisher since November 2015, with a proven track record in brand strategy, data analysis, and marketing analytics. Elizabeth has extensive experience in synthesizing business intelligence data, developing impactful presentations, and guiding brand strategy formulation based on market trends and competitive performance. Prior roles include Senior Brand Strategy Analyst and Brand Strategy Analyst, where Elizabeth distinguished herself by producing detailed reports on brand performance, identifying market opportunities, and contributing to company-wide initiatives for growth. Academic qualifications include an MBA in Consumer Goods and Services Marketing from Jacksonville University and a BBA in General Business from the University of North Texas. Elizabeth's career began with positions in various organizations, demonstrating a diverse skill set in management, administrative support, and customer service.