Swivel
Rich Lin serves as the COO and CFO of Swivel, an AI No-Code Workflow Automation Platform for Ad Operations and Account Management, since October 2023. Prior to this role, Rich Lin co-founded SpringServe and held the position of CFO from August 2015 to June 2023. Previously, Rich Lin was the CFO at Yellowhammer Media from May 2013 to November 2019, and served as Senior Vice President at Wedbush Securities, focusing on investment banking opportunities within the social media sector from May 2011 to May 2012. Rich Lin also worked as a Principal at Coral Reef Capital, where the focus was on evaluating investment opportunities in real estate and the TMT sectors with an emphasis on China. Rich Lin holds an MBA from Stanford University Graduate School of Business and an AB in History and Economics from Duke University.
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Swivel
Ad operations tasks for both ad buyers and ad sellers are repetitive, taxing, and error-prone. One campaign requires thousands of manual adjustments, which is an inefficient, costly use of human brain power. Swivel is on a mission to automate media’s most complex ad delivery strategies using AI and machine learning, freeing humans to achieve their loftiest business goals. Resource-constrained teams that could only execute a fraction of potential campaign optimizations are now unbound, and the results are immediate and extraordinary.