Peta King currently serves as the Head of Digital Engagement at the Sydney Children's Hospitals Foundation, a position held since September 2022. Prior to this role, Peta held various positions at the Cerebral Palsy Alliance from May 2019 to September 2022, including Senior Digital Experience Manager and Event and Community Fundraising Manager. Additional experience includes leading community support at the Leukaemia Foundation, consulting in marketing at PADI, and working in communications and marketing roles at both the Sydney Children's Hospital Foundation and Camp Quality. Peta began a career in hospitality as a Bar Manager at The Oaks Hotel and has interned at Cure Cancer Australia Foundation and Pink Hope. Educational qualifications include a Fellowship in Campaigning and Advocacy from Australian Progress and a Bachelor of Arts in Marketing from Macquarie University.
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Sydney Children's Hospitals Foundation (SCHF)
One of the largest and most trusted kids' health charities in the country, Sydney Children’s Hospitals Foundation (SCHF) raises funds to help provide all children with access to the best possible healthcare, whenever and wherever they need it. We've been delivering on this promise for the last 35 years, raising millions every year for a collective of two major children’s hospitals, specialised care services and cutting edge paediatric research operating across NSW. A conduit, an enabler and a mechanism for powerful change, we make sure that funds raised go directly to the front line of children’s health care - from the hospitals wards to the treatment rooms, the research labs to the outreach programs. We truly believe there is no possible greater impact for a donated dollar in kids’ health.