Maël Roth

Maël Roth has a diverse work experience spanning various marketing and management roles. Maël is currently working as a Digital Lead (Marketing) at SYNAOS, where they specialize in intelligent software solutions for intralogistics. Prior to this, Maël served as an Advisor (Marketing & Operations) at Tagtu, a SaaS platform that focuses on efficient and purposeful business travel.

In 2021, Maël held the position of Head of Marketing at Synera, where they developed marketing strategies and orchestrated content, communications, and demand generation. During their tenure, they successfully led the team through Series A fundraising and built a network of reliable external agencies and marketing professionals.

Before that, Maël worked at Akeneo as a Global Marketing Campaigns Manager and later as a Field Marketing Manager CEE/DACH. Maël was responsible for planning and executing marketing programs that generated new prospects and supported regional sales goals.

Additionally, Maël has experience as a Senior Digital Comms Operations Manager at Innogy.C3 GmbH, where they helped establish a content operation within the company's digital communications hub. Maël also worked as a Consultant & Marketing Allrounder at Scompler GmbH/ScribbleLive (Plan), contributing to the development and execution of software platforms for communication professionals.

Maël's previous roles include Consultant Content Marketing & digital transformation at Kammann Rossi GmbH, Content Marketing & Inbound Marketing Project Manager at PARK 7 | Büro für digitale Wertschöpfung, and Head of International Business at Seeding Alliance GmbH (ex rankseller International).

Through their work experience, Maël has acquired a range of skills in marketing, operations, strategy development, campaign management, and team leadership.

Maël Roth obtained a Master of Science (M.Sc.) degree in International Marketing from Rennes School of Business, where they studied from 2011 to 2013. Prior to that, they completed their undergraduate studies at Université Rennes 2 from 2007 to 2010, majoring in LEA Commerce International with a focus on International Business. In addition to their formal education, Maël has acquired several certifications, including Growth Marketing Foundations and Product Marketing Foundations from LinkedIn in July 2021. Maël also obtained certifications in Igniting Emotional Engagement and Leadership Mindsets from LinkedIn in May 2020. Furthermore, Maël holds Partner Certification and HubSpot Certification from HubSpot, which were obtained in January 2016 and November 2015, respectively.