Mark McCowan

Managing Director at Synchro Marketing Australia

Mark McCowan has extensive experience in marketing and client development, with a focus on workforce optimization. Mark has worked with leading companies in various industries and has a strong background in loyalty programs, incentive programs, and employee recognition. Starting their career as a graduate trainee, Mark has worked their way up to managing director roles. Mark's diverse experience includes time at companies such as Synchro Marketing Australia, Carlson Marketing Group, Hanimex, and McDonald's. Mark holds a Bachelor of Business degree in Marketing with a sub-major in Advertising from the University of Technology Sydney.

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Sydney, Australia

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Synchro Marketing Australia

OUR VISION ... is to retain and grow OUR reputation as the leading Incentive Marketing Agency in the ANZ Region - by delivering best practice bespoke Workforce Optimisation Programs, underpinned by ISO 9001 and 27001 Quality Standards. Synchro’s platform for achieving this is ‘Motivation Makes The Difference’ – evidenced by the positive difference our Programs make to the engagement and work performance of Program participants and by creating the positive difference to our Client’s business growth and returns. SYNCHRO IS PERFORMANCE IMPROVEMENT Synchro improves the workforce productivity and bottom-line performance of all levels of your business - employees, sales force, dealers and customers - through Incentive Marketing and Motivation Campaigns. We use bespoke, results-driven strategies to motivate the people who make, sell, support and buy your products and services. Motivated people sell more, produce higher quality products, serve customers better, work harder to control costs and have a more positive attitude to work. Synchro will optimise your workforce in the critical areas of sales, engagement, retention, knowledge, quality and customer satisfaction - leading to increased profits. QUALITY MARKETING DESERVES A QUALITY AGENCY Synchro prides itself on ATD and proactivity - ensuring Campaigns are professionally launched, managed and delivered. Critical to every campaign is effective Fulfilment and Client Service. Our procedures satisfy or exceed the Quality Standards of AS/NZS ISO 9001:2008. We have also more recently earned ISO 27001 accreditation for web and digital security. Synchro’s Quality Accreditation ensures our business systems are of an international standard, transparent and secure. It covers the development, communication and fulfilment of marketing campaigns; utilising results-driven, secure communications and the management of campaign recognition and rewards.