Guillaume Doret

CEO & Chief Product Officer at Synchronized

Guillaume Doret has a diverse work experience spanning several decades. Guillaume started as a consultant at MBDC Informatique in 1990 and then went on to found and serve as CEO of Totemak from 1991 to 1995. Following that, they worked as a freelance author, designer, and director of new media products for various clients until 2001.

In 2000, Doret founded Opendisc, a leading European company specializing in CRM and consumer marketing technology and services for the music and entertainment industry. Guillaume served as CEO for Opendisc until 2011, during which the company facilitated consumer rewards, data collection, and revenue generation through digital and physical sales and subscriptions.

From 2011 to 2013, Doret joined Universal Music France as the SVP Consumer-Marketing & Stratégies Internet. In this role, they supported and coordinated the development of marketing and internet strategies for the company, leading departments in search marketing, CRM, and e-commerce.

Since 2014, Doret has served as the Founder & CEO of Synchronized, a company that transforms linear videos into interactive, metadata-enriched Smart-Videos through artificial intelligence technology. Synchronized’s innovative approach allows videos to be fully interactive and aligns with the demands and expectations of the digital world.

Guillaume Doret began their education in 1987 at Saint Luc Tournai in Belgium, where they pursued a degree in Art Graphique. Guillaume completed their studies in 1988 and subsequently enrolled at Ecole des Beaux-Arts in the following year as a Candidat libre. The field of study for this program is not specified.

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