Tamara Hooks

Tamara Hooks, M.S. IMC, currently serves as Vice President of Brand Strategy & Identity at Synchrony, where responsibilities include leading corporate brand strategy, brand identity, and governance for global brand initiatives. Prior roles encompass Marketing Manager at Cherokee Federal, focusing on B2G marketing strategies and lead generation, and Senior Marketing Consultant at T.D. Williamson, where Tamara developed B2B marketing strategies. Additional experience includes serving as Director of Marketing Communications at Metropolitan Baptist Church, Senior Communications Consultant at WPX Energy and Williams, and Marketing Manager at PennWell. Early career work involved marketing and public relations management at Tulsa Zoo Management, Inc. and Big Brothers Big Sisters of Oklahoma. Educational qualifications include a Master of Science in Integrated Marketing Communications and a Bachelor of Science in Business Administration, Marketing major, from West Virginia University and The University of Tulsa respectively.