Synovus
Robin Hayes is an experienced digital marketing professional currently serving as Sr. Manager of Digital Marketing Strategy at Synovus since December 2022, where responsibilities include developing and executing digital marketing programs and managing marketing budgets. Prior roles include Director of Search Marketing at the American Cancer Society, where strategic search marketing initiatives were architected to boost revenue and customer retention, and Manager of Digital Marketing Operations at Cox Media Group, leading a team to manage extensive digital media campaigns. Earlier experience includes a supervisory role at Haystak Digital Marketing, where team leadership and client management were pivotal, and positions at All Star Automotive Group focused on sales management, staff training, and customer engagement. Robin holds a Bachelor of Science in Marketing from Southern University and Agricultural and Mechanical College at Baton Rouge.
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