Wendy Mineff

Wendy Mineff is currently the Vice President of North Market Emerging Concepts at Sysco, where they lead with a strategic vision in the hospitality and food service sectors. With extensive experience in new business development, Wendy has demonstrated a robust ability to navigate complex sales environments and foster sustainable growth through collaboration and innovation. Previously, they owned The Buena Vida and served as Business Director at Mindful Restaurants. Wendy's career includes roles in sales and account management, where they have excelled in client negotiations and partnerships that align with Sysco's mission.