Shiri Amit has a diverse work experience in marketing and communications. Shiri started their career in 2000 at Philips, where they focused on promotional sales events and exhibitions, marketing collateral, and new product penetration in the Israeli market. In 2007, Amit joined Systematics as the Director of Marketing Communication, where they developed and executed marketing strategies, managed digital and social media channels, and organized events and conferences. Later that year, they joined ACS as the Marketing Communication Manager, responsible for establishing marketing KPIs and metrics, developing yearly marketing strategies, and reporting to the CEO.
Shiri Amit obtained their Bachelor of Arts degree in Marketing, Social Science, and Development Program Planning from The Open University of Israel. Shiri completed their degree from 1995 to 1998. In 2001, Shiri attended MIL for a short term but did not receive a degree. Shiri focused their studies in the field of Marketing during that time.
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