Tyson Burris is a strategic data-driven leader with extensive experience in digital media, program, and product management, focusing on yield and pricing strategy. Beginning their career at Washington Mutual, they advanced to Vice President, where they led pricing and profitability strategies within a $20B direct lending channel. At Microsoft, Tyson managed the global monetization strategy for display advertising, achieving significant revenue increases and enhanced targeting capabilities. They later served in leadership roles at T-Mobile and eBay Advertising, continually leveraging data analytics to optimize performance and drive growth.
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