Dean Maidment

CEO at Taguchi

Dean Maidment is an experienced professional in digital customer engagement and online marketing with over 15 years in the field. Since 2009, Dean has served as CEO and Chief Privacy Officer at Taguchi Marketing, focusing on marketing communications and operations. Prior roles include Marketing Manager at Webjet from 2000 to 2007, Program Manager at Ansett in early 2000, and Financial Systems Manager at Jetset Travel from 1993 to 2000. Dean holds a degree from Victoria University, earned between 1984 and 1987.

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Taguchi

We're not your typical digital marketing platform; we're pioneers in precision and personalisation. Our patented technology revolutionises marketing automation and optimisation, empowering businesses with data-driven accuracy and unparalleled customisation. Developed by our expert team of Australian software engineers, our platform seamlessly integrates with existing data sources, providing predictive analytics that illuminate the path to ROI. What sets us apart? We're proudly 100% Australian-owned and developed, headquartered in Melbourne. Unlike many competitors who rely on overseas solutions, our commitment to onshore software development is rare in the marketing automation space. This allows us to provide local access to genuine product experts, fostering swift and cost-effective implementation and customisation. Clients actively shape our product roadmap and deployment processes, keeping us ahead of the curve. Our young, dynamic team is our strength. Comprising technical developers, support specialists, and consulting professionals, we're dedicated to driving success for our clients across industries. From digital database marketing to loyalty engagement, our technology delivers insights that fuel growth. Since our inception in 2009, Taguchi has expanded globally, with operations in Melbourne, Sydney, Singapore, Frankfurt, and the USA. We enthusiastically take on industry giants, fuelled by the belief that we can do it better. With the experience of a seasoned SaaS company and the passion of a tech start-up, we're just hitting our stride.


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11-50

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