Vilene Lee

Vilene Lee is a Marketing Associate at Tapestry, serving as a brand guardian for Kate Spade New York since August 2023. Prior to this role, Vilene gained experience as a Teaching Assistant at Singapore Management University, collaborating on services marketing projects with clients such as DBS Bank and SMRT. As a Brand Marketing Intern at Danone, Vilene contributed to the marketing of the global infant milk brand, Aptamil. Earlier experience includes digital marketing internship at Oddle, where campaign planning and competitor analysis were key responsibilities, along with a leadership role as Vice President of SMARKETING at SMU Marketing Society, where Vilene initiated a mentorship program. Additional experience encompasses a Marketing Executive position at Eco Energy Pte Ltd and an Event Coordinator role at Pacific World, managing various aspects of event logistics and marketing campaigns. Vilene holds a Bachelor's degree in Business Management with a major in Marketing from Singapore Management University, complemented by a High School Diploma in Hospitality and Tourism Management from Nanyang Polytechnic.