Taptap Digital
Álvaro Mayol Garrido is a seasoned professional with extensive experience in technology and product management. Currently serving as Partner and Global General Manager at Taptap Digital since 2014, Álvaro has played a crucial role in defining and executing the company's technical and product strategy, particularly for the Sonata Mobile Engagement Platform. In addition to this role, Álvaro holds the position of VP of Product Management at IAB Spain, where responsibilities include teaching master classes in Programmatic Advertising. Previous experience includes leadership roles at WPP as Head of Tech Solutions, managing IT and tech projects, and Indra, where Álvaro worked as a System Engineer on military communications for the ESSOR Programme. Educational qualifications include a Master's degree in Communications from the Illinois Institute of Technology and a degree in Telecommunications Engineering from Universidad Politécnica de Madrid.
This person is not in any teams
Taptap Digital
Taptap Digital is an area-based marketing platform, helping brands to discover who and where their ideal customers are and how best to reach them without the need for cookies. Predictive and real-time modelling of georeferenced data powers smarter audience definition and discovery for better planning, activation and reporting across CTV, DOOH, digital audio, desktop and mobile. Current clients include global brands like Coca Cola, Dyson and LVMH and agencies groups such as GroupM, Dentsu and Publicis. Founded in 2010, Taptap is headquartered in Madrid with offices across the United States, Europe, South America and South Africa. To learn more, visit www.taptapdigital.com