Taptap Digital
Gonzalo Villalón Fornés is a skilled data scientist with extensive experience in quantitative analysis and project management. Currently employed at Taptap Digital since January 2024, Gonzalo previously worked at EtsFactory, focusing on the design and improvement of financial algorithms and statistical models. Experience includes optimizing SEM campaigns at CELON MEDIA AGENCY and managing development cooperation projects at International Youth Cooperation. Gonzalo's educational background includes a Bachelor's degree in Economics from the University of Navarra and various specialized degrees in data science, project planning, and international business from prestigious institutions.
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Taptap Digital
Taptap Digital is an area-based marketing platform, helping brands to discover who and where their ideal customers are and how best to reach them without the need for cookies. Predictive and real-time modelling of georeferenced data powers smarter audience definition and discovery for better planning, activation and reporting across CTV, DOOH, digital audio, desktop and mobile. Current clients include global brands like Coca Cola, Dyson and LVMH and agencies groups such as GroupM, Dentsu and Publicis. Founded in 2010, Taptap is headquartered in Madrid with offices across the United States, Europe, South America and South Africa. To learn more, visit www.taptapdigital.com