Paulina Martinez

Digital Marketing Specialist & Project Lead at Target River

Paulina Martinez has a diverse work experience in digital marketing and project management roles. Paulina currently works at Target River as a Digital Marketing Specialist and Project Lead. Prior to that, they worked at FamilySearch as a Digital Ads Specialist. Paulina also served as the Marketing & Social Media Director of Supply Chain Society at Brigham Young University - Idaho. Paulina gained experience as a Digital Marketing Intern at Deseret News and as a Marketing Director and Co-Founder at The Shack. Additionally, they interned as a Marketing Intern at Tampa Bay Parenting Magazine. During their time at Brigham Young University - Idaho, Paulina also worked as a Testing Center Proctor.

Paulina Martinez completed a Bachelor of Applied Science (BASc) degree in Business Management and Marketing from Brigham Young University - Idaho from 2016 to 2021. Paulina also obtained a Certificate in Digital Marketing from the same university in 2021. Additionally, they have obtained several certifications, including Advanced Google Analytics, LinkedIn Marketing Strategy, Microsoft Advertising Certified Professional, The Fundamentals of Digital Marketing from Google Digital Garage, Digital Marketing from Brigham Young University - Idaho, and Inbound Marketing Certification from HubSpot. These certifications were obtained between 2021 and 2023.

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