Brian Chester

Sr. Product Manager | Cart & Checkout

Brian Chester is a seasoned Sr. Product Manager at Target, with significant experience in enhancing the digital account experience, guest engagement, and personalized communication strategies. Chester has driven substantial growth in demand sales and unique visitors through innovative product management and collaboration with key business partners. Previous roles at Target include leadership in digital governance, the development of the first communication product team, and optimizing email and messaging strategies, yielding considerable annual savings. Prior experience includes a tenure as Director of Social Media at the Notre Dame Club of Minnesota and Account Supervisor at Marketing Architects, where Chester managed high-value client portfolios and executed successful marketing strategies. Chester holds a Bachelor's degree in Business Administration with a focus on Marketing from the University of Notre Dame.

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