Betsy Adelmann

Group Creative Director at Targetbase Marketing, Inc.

Betsy Adelmann has a diverse work experience background. Betsy started their career as a Copywriter at Grey Worldwide in 1999. Betsy later worked as a Copywriter and Creative Director as a freelancer for various clients including Jaguar, Ceasars Palace, and Krispy Kreme Donuts from 2001 to 2005. From 2005 to 2009, Betsy worked as a Senior Copywriter at Targetbase, gaining experience in direct-to-consumer marketing. At Targetbase, they also served as a Group Creative Director from 2009 to 2012, managing and collaborating with a talented team. Betsy then joined MXM as a Senior Creative Writer from 2013 to 2014, working on projects for Kia, Allergan, and pitching new ideas. Betsy transitioned to Heil Brice in 2014 as an Associate Creative Director, focusing on brand-level work and retail strategies for clients such as Los Angeles Tourism & Convention Board and Marie Callender's Restaurants. Betsy also had freelance work as a Freelance Word Wrestler & Creative Collaborator at Schiefer Chopshop in 2017. Betsy then operated as a Freelance Writer from 2016 to 2020, working on various projects. Most recently, Betsy joined Reveille, Inc. in 2020 as a Content Strategist. Betsy is currently working as a Group Creative Director at Targetbase since October 2021.

Betsy Adelmann holds a BA degree in Journalism from The Ohio State University. The specific start and end years of their education are not mentioned.

Links

Timeline

  • Group Creative Director

    October, 2021 - present

  • Senior Copywriter

    2005

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