Laura Castañeda Martinez is a Business Insights Sr Manager at TaskUs, leveraging 10 years of experience in data-driven decision-making across various business units including marketing, product, and customer experience. They hold a Bachelor's degree in Economics and have previously worked as a BI & Insights Manager at KIRU, as well as in roles focused on experimentation and analytics at Rappi. Laura has demonstrated expertise in building BI and insights areas from scratch and developing scalable methodologies for data-driven solutions, with prior experience in customer intelligence at Claro Colombia and Kantar.
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