Isabella Jiao

Isabella Jiao has a wealth of experience in marketing and content strategy. Isabella began their career in 2018 as a News Producer for Al Jazeera Media Network, where they researched documentary projects, acted as an output producer for the 24/7 live news broadcast program, and pitched documentary ideas about social and humanitarian issues across Asia. Isabella also created social videos and infographics to publicize documentaries on Twitter, Facebook and Instagram.

In 2018, Isabella Jiao was also a Content Strategist for Wealthfront Inc., where they created, designed and improved graphics and visuals for Wealthfront’s social channels, blogs and paid advertising. Isabella also planned, wrote and edited compelling, search-friendly content for Wealthfront’s blogs to foster community engagement, and created, designed and launched Wealthfront’s Instagram channel, gaining over 1,000 followers with the first 30 posts.

In the same year, Isabella Jiao was a Producer for AJ+, where they pitched, wrote and edited around 30 social media videos about current affairs and cultural phenomena around the world over the course of one month. Isabella also commissioned video journalists to film human stories and produced 4 short documentaries from the footage, and strategized and drafted social media posts and comments for published videos.

In 2019, Isabella Jiao was the Vice President of Marketing for FanFood, where they worked on the easiest and most efficient mobile ordering platform for sports, entertainment and hospitality venues. Isabella was also Head of Content Marketing for the same company.

Finally, in 2022, Isabella Jiao will become the Director of Product Marketing for Tattle.

Isabella Jiao began their educational journey by studying French Language and Literature at IES Abroad. Isabella then went on to receive a Bachelor's degree in Journalism and Economics from Northwestern University. Isabella followed this up with a Master's degree in Media Innovation and Entrepreneurship from Northwestern University. Currently, Isabella is pursuing a Master of Business Administration - MBA from The University of Chicago Booth School of Business.