Fernando Kuhn has worked in a variety of roles in the digital marketing space since 2008. In 2008, they worked as a Digital Designer at Mega Comunic, where they developed digital projects and online ads, designed and managed email marketing campaigns, and designed digital and interactive ads for consumer experience at the point of sales and trade fairs. In 2009, they co-founded Agência Canopus, a full-service advertising agency, and built the business with very little investment until it had a team of 15+ and served a number of multinational clients. In 2018, they worked as Digital Marketing Manager at My Nametags, where they took the lead in redesigning their e-commerce website and managed a small marketing team. In 2019, they worked as Digital Marketing Manager at Patch Plants, where they managed paid digital and paid search campaigns during their peak season. In 2020, they worked as Digital Growth Manager at Salary Finance, where they implemented an automated system to acquire visitors to the platform and keep them engaged throughout the funnel. Currently, they are working as Growth Marketing Lead and Digital Performance Marketing Manager at TaxScouts, where they are responsible for scaling Paid Search and Organic Search channels and leading CRO.
Fernando Kuhn's education history includes a Master of Business Administration from FGV - Fundação Getulio Vargas between 2016 and 2018, a Bachelor of Social Communication and Advertising from USCS - Universidade Municipal de São Caetano do Sul between 2005 and 2008, a Live Marketing certification from FAAP - Fundação Armando Alvares Penteado in 2015, and a Digital Marketing certification from São Paulo Digital School in 2015. Additionally, they have obtained three certifications from Google: AdWords Fundamentals, AdWords Search Certification, and Google Analytics Individual Qualification in 2018.
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