Heather Verity

Director, Content Strategy & Marketing Campaigns at TBM Consulting Group

Heather Verity has extensive experience in marketing and content strategy. Heather started their career in 1999 at PeopleSoft, Inc. as a Marketing Specialist for PeopleSoft University, where they developed lead generating events. Heather then became a Field Marketing Manager, responsible for creating targeted marketing programs. In 2003, Verity joined McAfee as a Field Marketing Manager, where they developed and managed marketing programs for the U.S. Federal Government. From 2004 to 2006, they worked as a Senior Marketing Programs Manager at E*TRADE FINANCIAL, overseeing marketing communications for brokerage, bank, and lending. Verity then joined Plateau as a Marketing Manager, where they developed and managed customer programs and launched the industry's first Content-as-a-Service product. In 2012, they joined Sales Engine International as a Marketing Program Manager, creating and managing integrated email marketing programs and digital campaigns. Currently, Verity works at TBM Consulting Group as a Marketing Manager, responsible for the overall management of marketing activities for TBM's proprietary software, Dploy Solutions, and as the Director of Content Strategy & Marketing Campaigns, overseeing corporate marketing, branding, and thought leadership.

Heather Verity attended Woodbridge Senior High School from 1986 to 1990. Heather then went on to James Madison University from 1991 to 1994.

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Timeline

  • Director, Content Strategy & Marketing Campaigns

    November, 2022 - present

  • Marketing Manager

    May, 2016