Odet O. is an experienced marketing professional with a diverse background in digital marketing and communications. Currently serving as the Head of Marketing Communications at Bank Hapoalim since September 2022, Odet also holds the position of Digital Marketing Manager at Yehoshua\TBWA, where leadership includes overseeing programmatic digital marketing activities, managing campaign performance, and collaborating with various teams. Previous roles include Client Manager and Account Manager at Yehoshua\TBWA, handling strategic accounts and executing comprehensive advertising campaigns. Odet's earlier experience at Intellect Group Production and Export Ltd. involved managing large-scale marketing events from concept to execution. Odet earned a Bachelor of Arts degree in Organizational Sociology with a specialization in Human Resources from Ariel University.
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