TDS Gift Cards
Ashton O'Farrell (Smith) has an extensive background in operations and customer service within the gift card and banking industries. Currently serving as an Operations Coordinator at TDS Gift Cards since July 2025, O'Farrell previously held various roles at Launch Gift Cards, including Implementation Coordinator, Senior Customer Service Specialist, and E-Commerce Support Coordinator from October 2021 to July 2025. O'Farrell's experience also includes a position as a CareDriver Operations Specialist at HopSkipDrive and several roles at Bank of America and BB&T, ranging from Relationship Banker to Branch Banker III. O'Farrell began a career as a Writer and Editor at NextWave Advocacy, LLC, from November 2012 to May 2018. A graduate of Virginia Commonwealth University, O'Farrell earned a Bachelor's Degree in Mass Communications in 2012.
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TDS Gift Cards
The Complete Gift Card Solution. TDS Gift Cards, a division of Ziff Davis, is a leading provider of global gift card products and services to top-tier digital brands. Many of the fastest-growing streaming, rideshare, marketplaces, and similar companies are currently partnered with TDS to manage their gift card programs worldwide. TDS provides comprehensive professional services and processing technology for clients across all retailers, countries, currencies, and methods of distribution. Currently, TDS is servicing clients’ programs in over 40 countries and delivering cards and codes to consumers through a worldwide network of leading distribution retail, online, and third-party outlets. TDS Gift Cards is headquartered in Minneapolis, Minnesota, with employees located around the world to service clients’ global payment needs. The TDS culture and business have been built upon an entrepreneurial drive created by experienced leaders and a team of people who thrive in a fast-paced, dynamic, creative, and energetic environment.