Team Velocity Marketing
Lydia McGowan holds a BSBA in Business Administration with a focus on Marketing from High Point University. Lydia has a professional background in marketing and account management, having worked in various roles at companies such as Team Velocity, Wayfair, Krispy Kreme, and The Joyce Agency, Inc. Currently, Lydia serves as the Director of Enterprise Accounts at Team Velocity, where Lydia previously held positions as a Senior Enterprise Account Manager and Senior Account Coordinator for Full Service Accounts. Before that, Lydia was a Marketing Category Associate at Wayfair, a Field Marketing Representative and International Operations Intern at Krispy Kreme, and a Marketing Intern at The Joyce Agency, Inc.
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Team Velocity Marketing
Provides digital and targeted marketing services for the automotive industry. Develops technology that ranks a dealership's customers and prospects solely based on their statistical probability of either purchasing or servicing their vehicles with the dealership.