Ana Larrea is an experienced marketing and growth strategist with a strong background in product marketing and lifecycle management. Currently serving as a Lifecycle Manager at Teamwork since May 2023, Ana has previously held prominent roles such as Senior GTM | Product Marketing Manager at WeSchool and Product Marketing Manager at Ironhack, where responsibilities included defining experimentation frameworks and go-to-market strategies for SaaS solutions. Ana also has a history of entrepreneurship, having founded BeCiclos B.V., a sustainable e-commerce startup, and Glow Cooperative, demonstrating innovation in business models. With a solid educational foundation that includes programs from Reforge and Growth Tribe, Ana possesses expertise in entrepreneurial leadership and growth hacking.
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