teamX
Matthias Haber is a Data Lead at RAPP and Team X, overseeing data-related operations and strategies. He also serves as an Adjunct Professor at Hertie School, teaching applied data science courses. With extensive experience in data analytics and research, Matthias has previously held roles such as Partner Data & Analytics and Head of Data at LOOPING GROUP. His expertise includes managing data teams, driving marketing transformations, and developing machine learning projects. Matthias holds a PhD in Political Economy from the University of Mannheim, complemented by Master's and Bachelor's degrees in related fields.
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teamX
team × is Omnicom’s bespoke global marketing and communications agency for Mercedes-Benz. Bringing together world class talents across Mercedes-Benz’s customer journey with expertise in Media, Data, Brand and Performance Marketing, Creative, CRM, Web Personalization and Content Automation, PR and Communications, Events, Social Media and Sponsorship – team x is a one-of-its-kind global agency dedicated to creating the future of luxury experiences for the world’s most valuable luxury car brand.