Abby Lee Mosconi is a Creative Brand Consultant, Writer, and Strategist with extensive experience in developing impactful brand narratives. Since January 2017, Abby has assisted companies in articulating their brand stories through various services, including website content, ad campaigns, and custom writing projects. As a Contributing Writer for Technical.ly since March 2018, Abby produces articles and talent profiles focused on the tech sector in the Mid-Atlantic region and is the original author of the This Week in Jobs newsletter. Prior roles include Brand Strategist positions at Plannerzone and Allen & Gerritsen, where Abby conducted qualitative research and audience analysis to inform brand strategies. Abby began the professional journey as a Jr Brand Strategist at McGarrah Jessee and holds a Master's degree in Advertising from The University of Texas at Austin.
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