Rob Krecak, CFA, is a seasoned finance professional with extensive experience as the Co-Founder and CFO of Popular Agent since October 2024 and as the Chief Connection Officer and Fractional CFO at Humans First since September 2017, focusing on enhancing business profitability and growth. Krecak has been actively involved in mentoring startups through roles at Techstars, gener8tor, MATTER, and previously with the Rockies Venture Club and Rocky Mountain MicroFinance Institute. A graduate of the University of Wisconsin-Madison and the Wisconsin School of Business with a degree in Finance, Spanish, and Management, Krecak is also a member of the Entrepreneurs' Organization, a global network aimed at fostering entrepreneur growth. Additionally, Krecak participated in Y Combinator’s Startup School in summer 2022 and has contributed to various committees and mentoring initiatives throughout the professional journey.
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