Sam Tierney is an experienced professional in sales, consulting, and advisory services, currently serving as Founding GTM at Plain since February 2025, with additional roles as a Mentor at Techstars and Executive Member at Pavilion. Notably, Sam founded Concept Advisory in mid-2024 to provide GTM consulting support for early-stage founders. Previous positions include VP of Sales at Cord, Head of Sales at Ethyca and Marvel App, and SDR Manager at Greenhouse Software, alongside advisory roles at Theory Consulting Group. Sam holds a Master of Arts in International Business and International Relations from New York University and a Bachelor of Arts in Business and Politics from Trinity College Dublin.
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