Alba G.

Alba G. possesses extensive experience in marketing and product management, particularly within the tools industry. Since December 2011, Alba G. has held successive leadership roles at Techtronic Industries (TTI), culminating in the position of Senior Director of Milwaukee Marketing and Program Management. Responsibilities include leading product planning and business development efforts, utilizing market insights to inform product roadmaps, and managing a multimillion-dollar Hand Tools portfolio. Prior to TTI, Alba G. worked at Stanley Black & Decker as a Product Manager and progressed from customer service to management roles, developing marketing strategies for diverse markets. Alba G. began a career as a Marketing Assistant at Vica Medica and holds a Master's degree in Marketing Management from EAE Business School, alongside degrees in Language Interpretation and International Relations from the Autonomous University of Barcelona.