Rochelle Sanchirico

Vp, B2b And Integrated Marketing

Rochelle Sanchirico is an accomplished marketing executive with extensive experience in B2B and integrated marketing across various industries. Currently serving as VP of B2B and Integrated Marketing at TEGNA since August 2025, Rochelle previously led marketing services and operations for the Thomas division at Xometry, managing a large team and establishing a highly profitable internal digital marketing agency. At Spotify, Rochelle held multiple roles, including Global Lead for B2B Scaled Marketing, where a notable achievement was the relaunch of the Spotify Advertising website, significantly boosting organic traffic. Rochelle's career includes leadership positions at mHelpDesk, Vistaprint Digital, Comscore, and The Washington Post, showcasing a strong track record in developing marketing strategies that drive growth and improve operational efficiency. Educational credentials include an MBA from Duke University and a Bachelor of Science from the University of Michigan.

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