Ashu Bhardwaj

Regional Operations Director - India & Europe

Ashu Bhardwaj is an experienced professional with a significant background in service operations and management across various regions. Currently serving as the Regional Operations Director for Tektronix, responsible for Repair and Customer Service operations in India and the UK, Ashu oversees onsite support for OEM and Multi Vendor products in India and Europe, with full P&L responsibility. Prior roles include National Service Head at Bose Corporation, where service transformation and global deployment initiatives were led across India, the Middle East, and Australia NZ. Ashu has also held positions at LG Electronics in service planning and operations for the Asia Pacific region, as well as vendor management and repair operations. Early career experience includes a traineeship at Siemens focused on digital telephony techniques. Ashu holds an MBA in Marketing from S P Jain School of Global Management and an Engineer’s Degree in Electronics and Communication from the National Institute of Technology, Kurukshetra.

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