Lex Torres

Lex Torres is an experienced marketing professional with a strong background in growth marketing and paid media management. Currently serving as a Marketing Advisor and Growth Marketing Manager at Telavita since July 2017, Lex has led growth squads to enhance customer journeys and improve conversion rates. Prior roles include Sr. Growth & Performance Specialist at Genial Care, where Lex oversaw the paid media and SEO teams, and Marketing Advisor at Bling, contributing to a significant acquisition. Lex has expertise in managing large-scale advertising investments across multiple platforms, including Google Ads and Facebook Ads. Academic credentials include an MBA in Marketing, Branding & Growth and specialized training in coaching and hypnotherapy.