Ana Agruña is the Head of Digital Content at Telefónica Tech AI of Things, where they define and commercialize music and video content to create unique experiences in corporate and retail spaces. They have extensive experience in marketing and communication, having previously held various roles within the Telefónica Group, including managing sponsorships and public relations for large clients. Ana also directed content and communication at Telefonica On The Spot Services, where they launched the “onthespot” brand. They hold multiple degrees, including a Master’s in Marketing Management from IE Business School.
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