Vassilis K. Douros

Vassilis K. Douros is an experienced marketing professional currently serving as the Head of Digital and Media Marketing for TELUS Consumer Solutions, where Vassilis leads digital and media strategies across diverse product portfolios. In addition to this role, Vassilis is a MarTech Council Member at the Canadian Marketing Association and the founder of The Marketing Collective, focusing on collaboration and transparency in marketing efforts. Previous positions include Head of Marketing and Digital Strategy at Deloitte Digital, Head of Regional and Performance Marketing at WestJet, and Senior Manager roles at Sporting Life Group and FGL Sports Ltd. Vassilis's career began in digital media management and brand marketing in Greece, complemented by an Executive MBA in Innovation Leadership and relevant degrees in marketing and sport administration.