Luiz Felipe Guimarães

Luiz Felipe Guimarães has a diverse work experience, starting with their current role as a Content Designer at Tembici since 2022. Prior to that, they worked as a UX Writer at MJV Technology & Innovation from September 2021 to May 2022, where they were assigned to Banco Bradesco, working on investment journeys for mobile and desktop platforms, as well as internal bank systems. Before that, they served as a User Experience Writer at HANZO from December 2020 to September 2021, where they focused on UX writing for projects such as Mastercard Surpreenda and the development of the Gurmit app.

In 2017, Luiz Felipe began their journey as a UX Writer at Easynvest, where they worked on product teams to create interface texts and contribute to the overall user experience. Luiz Felipe also played a role in establishing and maintaining the brand's tone of voice. Additionally, at Easynvest, they took on the responsibilities of a Content Strategist from April 2018 to February 2020, collaborating closely with social media and product teams to organize brainstorming sessions, create benchmarks, and oversee content deliveries.

Prior to Easynvest, Luiz Felipe worked as a Redator | Copydesk at Jüssi from April 2017 to April 2018, where they developed digital and print materials for clients such as Amazon, Itaú, PUC, Allianz, and Honda. Luiz Felipe also had a role as an Analyst de Conteúdo at Jüssi from June 2015 to May 2016.

Luiz Felipe's earlier experiences include working as a Jornalista Freelancer at UOL from February 2015 to June 2015, an Editor Assistante at Agência Conversion from February 2014 to September 2014, and an Estagiário de Jornalismo at Editora Segmento from June 2013 to November 2013. Additionally, they were an Estagiário de Jornalismo at IPTV-USP from September 2012 to March 2013, and at Última Instância from May 2012 to August 2012.

Luiz Felipe Guimarães has an extensive education history. Luiz Felipe completed their Master of Business Administration (MBA) with a specialization in Digital Business at the Universidade de São Paulo (USP) from 2021 to 2023. Prior to that, they obtained a Bachelor's degree in Journalism from the Escola de Comunicações e Artes (ECA-USP) from 2011 to 2015. Luiz Felipe also pursued a Bachelor's degree in Law at the Pontifícia Universidade Católica de São Paulo from 2010 to 2011.

In addition to their formal education, Luiz Felipe Guimarães has obtained several certifications. These include "Observe 2021 - conferência brasileira sobre pesquisa de experiência (UX Research)" from Experiência Observe in October 2021, "Introdutório de Product Management" from Awari in August 2021, "UX Writing Day Brasil" from Mergo User Experience in July 2021, "Bootcamp UX Design" from How Bootcamps in August 2020, "Product Masterclass: How to Build Digital Products" from Product School in July 2020, "Hard Strategy Day" from Sandbox Escola de Estratégia in August 2018, "Desenvolvimento Web com HTML, CSS e JavaScript" from Caelum in November 2016, "Escrita Criativa: desbloqueio da escrita" from Oficina de Escrita Criativa in February 2014, "Certificate of Advanced English (CAE)" from the University of Cambridge in July 2011, "Certificado de Marketing de Conteúdo" from Rock Content in August 2017, and "Data Exploration and Storytelling - Knight Center for Journalism in Americas" from The University of Texas at Austin. The month and year of obtaining the last certification are not provided.

Taking into account the provided information, Luiz Felipe Guimarães has demonstrated a commitment to continuous learning by pursuing advanced degrees, specializing in digital business, and acquiring various certifications in fields such as UX research, product management, UX design, web development, writing, marketing, and data exploration.