JB

John V. Burn

VP Retail & Ecommerce Marketing at Tempur Sealy International

John V. Burn has extensive experience in marketing and business development, particularly in the beverage industry. John V. has held various leadership roles in well-known companies such as Tempur Sealy International, Intelligentsia, Geometry Global, Mike's Hard Lemonade, MillerCoors, The Marketing Store, Diageo, and Heineken.

At Tempur Sealy International, John served as the VP of Retail & Ecommerce Marketing.

Prior to that, they worked at Intelligentsia as a consultant in retail, culture, technology, and brand marketing.

At Geometry Global, John was the SVP of Shopper Marketing and Crosscultural Solutions where they played a crucial role in building the agency's first cross-cultural shopper marketing practice.

As the VP of Retail Marketing and Category Management at Mike's Hard Lemonade, John led the creation of a new channel marketing and category management function.

At MillerCoors, they held the position of VP Managing Director SAB Miller Brazil, where they successfully launched the Miller Genuine Draft brand in Brazil. John V. also served as the Director of Customer Solutions and Channel Strategy.

John worked as a Creative Business Consultant and Managing Director at The Marketing Store, where they created Brand XP as a retail consulting studio.

In their role at Diageo as the General Manager Travel Retail (International), they were responsible for managing travel retail sales in the Caribbean and Latin America and implementing retail transformation strategies.

Lastly, at Heineken, John served as the Marketing and Business Development Director for Latin America, overseeing brand strategy and positioning in the region and managing licensing operations.

Overall, John V. Burn has a diverse range of experience in various aspects of marketing, business development, and brand management, making him a valuable asset to any organization in the industry.

John V. Burn has completed the Heineken International Management Course (HIMAC) at INSEAD. John V. is also an accredited lecturer in Intercultural Management from The Hofstede Centre. Additionally, they hold an MBA in International Marketing from The University of Dallas and has completed a program on the Integration of Marketing and Finance from The Wharton School.

Links

Previous companies

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Timeline

  • VP Retail & Ecommerce Marketing

    December, 2018 - present

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