Coté Fernández Gutiérrez has a range of experience in community management and event coordination. Coté started their career as a Community Manager at Prohabit Inversiones S.A, where they were responsible for managing, creating, and planning content for Facebook and Twitter. Coté then worked as a Practicante Asistente de Producción at CMC Organizadores Profesionales, assisting in the organization of events such as congresses and conventions. Coté also worked as a Coordinadora de evento freelancer at APTUS, coordinating the year-end event for the foundation.
Coté later became a Community Manager at Tienda Submarino Shop, focusing on customer service and content planning for Instagram. Following this, they worked as an Asistente de marketing en producción de eventos at CMC Organizadores Profesionales, assisting in the planning, production, and organization of national and international congresses and conventions.
Coté'sexperience also includes working as a Community Manager at Paz Chile and Sinnerbeauty.cl, where they focused on content creation, creative writing, graphic composition, and ad implementation on Instagram.
Coté then worked as a Community Manager at ManaLabs, implementing branding strategies through social media platforms and staying up to date with digital market trends.
Most recently, they held the role of Community and Influencer Manager at Marley Coffee Chile, where they focused on community engagement and influencer management.
In 2022, Coté joined Tenpo as a Community Manager, responsible for executing digital strategies on various platforms and creating valuable content. Coté'stasks include social media strategy, content planning and creation, organic content programming, front branding for customer service, monitoring and analysis, and social listening.
Coté Fernández Gutiérrez attended Duoc UC from 2015 to 2018, where they obtained a degree in Relacionadora Pública mención Marketing, focusing on Estudios sobre comunicación y medios. In 2020 and 2021, they pursued further education at Universidad Adolfo Ibáñez, completing a program in Marketing Digital. Coté also possesses several additional certifications, including "Aprende a Desarrollar un Plan Digital de Comunicación" from Instituto Profesional AIEP in March 2023, "Curso 101 completado" from TikTok in February 2023, "Diplomado 'Comunicación en la Era Digital'" from Fundación Telefónica Movistar Chile in January 2023, "Inbound marketing" from HubSpot Academy in April 2021, and "Certificación de Publicidad en Display de Google Ads" from Google Digital Academy (Skillshop) in February 2022.
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